There are two main reasons why people choose to bet on sports. A lot of people are what are known as recreational bettors, and they bet primarily for fun. They obviously want to win money if they can (who doesn’t?), but that isn’t what really motivates them. They don’t put any real effort into making good betting decisions, and they don’t take things very seriously. Betting is basically just a form of entertainment for them, and they enjoy it because it makes watching their favorite sports that much more exciting. They also enjoy the challenge of putting their sports knowledge to the test.
Where you see “Total O/U” (sometimes called totals betting), this is the amount won on OVER or UNDER picks. For Lega Serie A, the OVER/UNDER is anything that will affect the outcome of the match like injuries (real injuries that occur prior to a game), weather conditions (heat and wind will play major factors in the game’s outcome), and how good or bad each club is offensively and defensively. 
If you are looking to actually become a success at sports betting, we absolutely recommend you only start once you have enough of a bankroll to survive some pretty bad variance and enough living money for at least a few months. It’s either this or working another job to pay your daily costs while you build up your betting bankroll, but given how tiresome betting can become, working another job and successfully betting sports may be quite difficult.
ATS equals “against the spread”. The spread is the number oddsmakers use to give people other betting options besides only wins and losses. A spread for a Premier League fixture would be something like .5 or 1.5. One club would need to lose the match by no more than 1 or 2 goals or the other needs to win by 1, 2or more goals.  If the final score doesn’t reflect the number set by the oddsmakers, your bet won’t cover the spread and you can’t win your bet.
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